How KlavX Works with Lightspeed Retail X and Klaviyo

KlavX sits between your POS (Lightspeed Retail X) and your email marketing platform (Klaviyo), automatically syncing customer and sales data so you can market smarter — without lifting a finger.

✅ What Data is Synced?

Customer Profiles:

• Name

• Email

• Phone (if available)

• Marketing consent (respects "Do Not Email" flags)

• First seen date (POS or online)

Sales Data:

• Product name

• Category

• Brand

• Price

• Order ID

• Purchase timestamp

• Store location (if available)

Event Tracking in Klaviyo:

• Placed Order (POS) — triggered for every in-store purchase

• Linked to customer profiles so you can trigger flows or segment

🔁 How Often Does Data Sync?

• By default, KlavX syncs every 15 minutes

• Real-time sync is coming soon

• Manual sync is also available inside the dashboard

🧠 Smart Sync Logic

KlavX prevents data duplication and keeps your systems clean.

Customer matching:

• If a matching email exists in Klaviyo, we update the profile

• If not, we create a new one — but only if consent is present

Order checking:

• We check for matching order IDs before sending a new event

• No duplicates, no spammy flows

🚫 Data We Don’t Sync

To keep things clean and compliant, KlavX does not sync:

• Sales from other ecommerce platforms (e.g. Shopify, Magento, WooCommerce)

• Customers who haven’t consented to receive marketing

• Test orders or voided sales

🎯 Why This Matters

By syncing your in-store data to Klaviyo, you can:

• Automate follow-up emails for in-store purchases

• Remind people to rebook, restock, or repurchase

• Recover lost revenue with timely flows

• Combine online + offline behaviour for powerful segmentation

Example: “Send a restock reminder to anyone who bought a snowboard in-store in the last 60 days.”